So What Exactly Are “QR Codes” and How Are They The Most Effective Marketing Tool On the Planet?
At its most basic, a QR code is a unique matrix barcode that can be scanned and read by any smart phone with a QR reading app. You can literally see these QR codes popping up just about everywhere from business cards, brochures, websites, and more.
Once scanned, the browser on the smart phone will then redirect the user to the company’s website or some other site relevant to the campaign
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